5 Easy Ways to Upgrade Your Customer Service

Sara WagnerBusiness & Finance, Tips, Tricks & Tutorials, UncategorizedLeave a Comment

Not every person is a natural-born salesperson. Some people have a special talent for conveying value, and reading a customer that makes them great at selling! Even if you weren’t born with this natural gift, there are some ways you can easily upgrade your customer service skills to grab those sales and some things you can avoid to keep them … Read More

Scams: How to Keep Your Business Safe

Sara WagnerBusiness & FinanceLeave a Comment

If there is one thing you can count on, it’s that there will always be someone trying to make a quick buck off of the success of others. In the ever-changing consumer universe, this is something that will remain constant. Now, we could write a book about the reasons why scammers do what they do, but that’s not what we’re … Read More

5 Ways to Shake Things Up and Get Motivated

Sara WagnerBusiness & FinanceLeave a Comment

You know that energy when you first start your business? You feel like you have enough motivation to conquer the world! It’s not uncommon for this energy to subside a little for some people. The busy nature of life and the fact that you’re playing about a thousand different roles in your business can be draining! In turn, sometimes it’s … Read More

Samples: To Give or Not to Give?

Sara WagnerBusiness & Finance2 Comments

Today’s consumer is an interesting creature. They don’t want a product to be expensive, but scoff at products that are cheaply made. They expect coupons, deals and discounts on everything; even if you are already offering it at the lowest price possible. Coupons, deals and discounts can cost you quite a bit if you don’t plan carefully, and so can … Read More

Growing the Customer Experience

Sara WagnerBusiness & FinanceLeave a Comment

There are few things that customers appreciate more than a genuine, meaningful interaction with those they purchase goods from; especially if they are buying products from someone they know has taken the care to make each item by hand! As we start the new year, our resolutions range from healthier eating, to opening that shiny brick and mortar location, to … Read More

How to Keep Cool During the Holiday Season

Sara WagnerBusiness & FinanceLeave a Comment

The holidays are a magical, maniacal time of year when halls are decked, everything smells like cinnamon, and people trample fellow shoppers for the chance to save $15 on a television. So festive! As a retailer, the holidays can be especially stressful. Juggling inventory, dealing with set up and breakdown at shows all while handling your own holiday plans is … Read More

Marketing Your Business: The Instagram Edition

Sara WagnerBusiness & FinanceLeave a Comment

Marketing using social media is a great way to reach thousands of people you will likely never meet in person. Instagram is an often overlooked but very popular platform that can bring a boost to your business and showcase the beauty and creativity of your business. What is Instagram? Instagram is a social media platform that revolves around pictures first, … Read More

Wholesale: Common Terms and Definitions

Sara WagnerBusiness & FinanceLeave a Comment

Once you’ve established your business and have been actively selling at fairs, markets and shows, you will really start reaping the rewards of your hard work! There are few things more satisfying than watching your business grow, and knowing that the success of it settles squarely on your shoulders. As your business grows, new opportunities will present themselves; the ability … Read More

5 Tips to Help You Prepare for a Craft Show

Sara WagnerBusiness & FinanceLeave a Comment

As the holiday season approaches, we are now getting ready to enter…craft show season (simmer now, we can hear your heavy applause and yells of joy from here!). Craft shows are a little different than farmers’ markets. Typically it will be a one-day show. There won’t be time for a trial period to see which of your products perform, and … Read More

Marketing Your Business: The Facebook Edition

Sara WagnerBusiness & Finance1 Comment

Love it or hate it, social media is one of the biggest platforms that small business owners have to advertise their business. Sites like Facebook, Instagram and Twitter provide a free way to get the word out about your business, and a relatable way to connect with your customers. In this article, we’ll explore how you can use Facebook as … Read More