Marketing Your Business: The Facebook Edition

Sara WagnerBusiness & Finance1 Comment

Love it or hate it, social media is one of the biggest platforms that small business owners have to advertise their business. Sites like Facebook, Instagram and Twitter provide a free way to get the word out about your business, and a relatable way to connect with your customers. In this article, we’ll explore how you can use Facebook as … Read More

Common Scents: Citronella

Sara WagnerTips, Tricks & Tutorials1 Comment

Welcome to our series, Common Scents! Common Scents is a series of articles exploring the history of commonly used essential oils and how they became popular in modern day soap and cosmetic crafting. This month, we’ll learn about citronella. Here in the great Northeast, we love our few beautiful summer months. What we really don’t love are the mosquitoes and … Read More

Let’s Make a Coffee Bar!

Sara WagnerTips, Tricks & Tutorials1 Comment

If you’re like about 50% of the HSCG Staff, you need at least one cup of coffee per day to function!  Did you know that not only can you get a little energy boost from this miraculous bean water, but you can also use it in your soapmaking endeavors? It’s true! Let’s talk about taking you and your customer’s love … Read More

How to (Politely) Speak to Mislabeling Handcrafters

Sara WagnerMembership & BenefitsLeave a Comment

Making handcrafted soap and cosmetics is a great way to let your creativity shine, but let’s face it-it’s a very time consuming, labor intensive process! One of the most crucial and sometimes difficult parts of selling your finished product to the public is labeling it accurately. Making sure to include all of the proper information, but before that, putting in … Read More

How to Handle Toxic Personalities in Business

Sara WagnerBusiness & FinanceLeave a Comment

As we all go through life and it’s many twists and turns, there is one thing that we will all encounter from time to time, and that is toxic personalities. A few caveats as we dive into this discussion-first, for the purposes of this article I will stick to dealing with these types of people in business.  We all know, … Read More

All About Charlene: Meet the HSCG’s New President

Sara WagnerMembership & Benefits2 Comments

Spring is in the air here in Saratoga Springs. Nestled in the Art District, HSCG Headquarters is surrounded by blossoming flowers, lush green trees and the smell of renewal. Driving around town, you can see signs of the season everywhere; from yard sales to eager graduates looking to the future, everyone is experiencing a renaissance on some level. It’s only … Read More

5 Do’s and Don’ts of Labeling

Sara WagnerTips, Tricks & TutorialsLeave a Comment

You can have the most fantastic, most luxurious, most incredible product in the entire handcrafted soap and cosmetic industry, but if it’s labeled wrong it might as well be a lump of rock in a nice package. Labeling is crucial to ensuring both you and your customer’s safety and also maintaining the integrity of the handcrafted soap and cosmetic industry … Read More